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Chef in Box

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A JR Group Initiative, Chef–in–Box was established in 2001 with the vision of creating quality meals in a box for the convenience of all individuals.

These ready made meals make use of advanced cook-chill and cook-freeze technology to seal in the nutrients and sold conveniently through Hot Food Vending Machines. In August, Chef–in–Box opened a new concept of vending machine clusters at Singapore’s homeland at Anchorvale. BLACK was involved in the rebranding of Chef–in–Box and the environmental graphics of the space.

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Travel & Living Channel

Graphic animation for a TV Spot introducing Discovery Channel’s Travel & Living channel.

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36 Design Actions

36 Design Actions was a promotional effort done with DesignSingapore Council, to promote the use of design. It contains 36 simple actions to implementing design in our life, work and play.